Context
This case study highlights the support provided to a Quebec-based company operating in the air transport and airport services sector. Employing several hundred people during peak season, the organization stands out for the quality of its operations and its presence in numerous airports across the province. In a period of rapid growth, the company wanted to structure and strengthen its customer experience through a shared corporate culture.
Symptoms
- Rapid growth and a significant increase in hiring
- Need for a training program to ensure a consistent customer experience on a large scale
Objective of the Approach
As part of this customer experience improvement journey, Maïeutyk first assessed the company’s current situation to identify the key steps in the customer experience. We then developed a customer experience training program for both agents and managers.