Team

This is where each member reveals their expertise but also their frosty side.

Maïeutyk - Elke Steinwender
Elke Steinwender Lead Facilitator, Founder

Elke has more than 15 years of senior, international, marketing experience and a Bachelor of Commerce with specialization in marketing.

Maïeutyk - Marc Gagnier
Marc Gagnier Senior Facilitator

Marc is a highly skilled strategist with over 30 years of experience in marketing. He is known for his insatiable curiosity, thirst for knowledge, excellent listening skills and keen sense of observation, all of which are essential to sound strategic thinking in a constantly evolving communications environment.

Maïeutyk - Mireille Fortier
Mireille Fortier Senior Facilitator

Mireille holds a Bachelor of Administration from l’Université du Québec à Montréal along with an MBA from the Hautes Études Commerciales de Montréal.

Maïeutyk - Nathalie Dion
Nathalie Dion Facilitator

Nathalie holds a Bachelor in Business from l’Université de Sherbrooke and a Lean Six Sigma – Green Belt training.

Maïeutyk - Michèle Boutin
Michèle Boutin Facilitator

Michèle has a bachelor’s degree in mathematics – operational research from the University of Sherbrooke and a diploma in digital business and marketing fundamentals from HEC. Her curiosity and analytical skills make her a valuable asset to the Maïeutyk team.

Erin O’Reilly Facilitator

Erin holds a Bachelor of Commerce with a specialization in marketing and entrepreneurship. She has 8 years of experience as a marketing professional with a passion for helping businesses reach their full potential through personalized marketing strategies.

Gabrielle Walravens Marketing Coordinator

As a business administration graduate from HEC Montréal specializing in marketing and operations and logistics management, Gabrielle combines a keen understanding of customer needs with sharp coordination and organizational management skills. She is pursuing a Master’s in Operations Management and Logistics at HEC, focusing on continuous improvement and strategic planning.

Patrick Beauduin - Maïeutyk France
Patrick Beauduin Communication Strategist - Maïeutyk France

Patrick spent nearly 15 years as a creative director in advertising agencies in Europe. In Canada, he spent 17 years as VP Creative at Cossette, before becoming DG of Radio-Canada’s radio in 2010 to accompany the digital shift of the public broadcaster. In France since 2014, he is a regular speaker for the APM network in France and abroad.

Valérie Bossé Executive Director - Maïeutyk France

Valerie has a multidisciplinary background in Canada with a Master’s degree in Transportation Geopolitics as well as a certificate in Direct Marketing.
In France since 2014, she teaches at the Kedge BS MBA in Bordeaux and Shanghai. She is also a speaker and trainer, notably with chambers of commerce.