About

What does Maïeutyk mean?

/ˌmāˈyo͞odək/

Maieutics (we write it Maïeutyk) is also known as the Socratic Method, which is the art of bringing individuals, through dialogue, questions, and discussions to uncover and formulate the truth within.

We use this approach in all of our workshop to co-create strategies and action plans that take into account your strengths, weaknesses, opportunities, and threats.

Our role as facilitators is to help you leverage the best solution for your reality.

Maieutyk About

Advantages of working with us

Here are some of the benefits that our clients realized after working with us.

Brand DNA

Who we are and how we work - internally and with our clients.

Team

Our passion for marketing kick-starts our mornings!
Each new project receives a personalized attention. It is our pleasure to marry our marketing knowledge and energy to achieve your objectives.

Elke SteinwenderFacilitatrice sénior, fondatrice

Elke has more than 15 years of senior, international, marketing experience and a Bachelor of Commerce with specialization in marketing.

Valérie BosséAssociée, Directrice Générale Maïeutyk France

Valérie has a Bachelor in East-Asian studies and geography, a Master of geography and a Certificate in direct marketing.

Mireille FortierFacilitatrice

Mireille holds a Bachelor of Administration from l’Université du Québec à Montréal along with an MBA from the Hautes Études Commerciales de Montréal.

Patrick BEAUDUINConsulting expert, communication

Patrick holds a master degree and a teaching certification in Journalism and Social Communication. He spent more than 10 years as a creative director in advertising agencies in Europe. Nearly 20 years as VP Creation at Cossette, the first communication agency in Canada.

Nathalie DionFacilitatrice

Nathalie holds a Bachelor in Business from l'Université de Sherbrooke and a Lean Six Sigma – Green Belt training.

Élise BérardFacilitatrice

Élise has also worked in large agencies (such as Y&R) as well as in medium and large companies or in institutions such as Ivanhoe Cambridge.

Mostafa El AdraouiFacilitateur sénior

Mostafa holds a bachelor's degree and a master's degree in marketing and business administration from l’Université de Sherbrooke. He has more than 25-year experience as a consultant in marketing research and strategy, as business coach and as a university teacher and trainer.

Charlotte PAEZ GAUSSENSMarketing coordinator

Charlotte likes to work with passionate entrepreneurs, for whom their company is their child and who seek, by all means possible, to improve it without hesitating to question everything.

Marine TirelAdministrative assistant

With a diploma in business, a specialization in advertising and parallel training in counselling, I am versatile! This allows me to integrate the team in a unique way and live the values of listening and understanding of the customer that are true to Maïeutyk.

Strategic Partners

“Alone we go faster. Together we go further” African proverb

Semeon

Semeon is an artificial intelligence software that analyses customer’s text comments and sentiments. SEMEON is an indispensable tool in the process of mapping a realistic the customer journey.

Seleno Marketing

A marketing research firm. Their services include: market research, satisfaction surveys, focus groups, individual interviews, and internet surveys. Seleno marketing: know-how based on a solid experience.

Digitad

Digitad is a performance web marketing agency helping SMEs gain become more visible online through search engine optimization, paid advertising and social media management. Launched in 2014, Digitad has served over 300 companies throughout the province.

B2H Conseils

B2H Services supports businesses in the evaluation, development and or improvement of their processes, policies, and procedures. The result is an optimization of their material, human, financial and time resources. With more than 20 years of experience in project management, administrative support, and customer service B2H Services develops personalized and innovative solutions to support businesses at each stage of their development.

G. La Roche

G. La Roche Consulting, helps business leaders in the food transformation industry take their businesses to the next level of success. With over 40 years experiences in various aspects of the food industry in Québec, G. La Roche Consulting offers personalizes consulting services and conferences.