Case studies - Maieutyk

Bringing Together a Heterogeneous Network Around a Shared Vision for a Bold and Unifying Strategic Plan

This case study focuses on an association bringing together a large network of members (...)

The Power of Customer Surveys to Stand Out from Competitors

This case study presents the strategic support provided to a regional financial institution facing a gradual decline in its customer base and a significant drop in (...)

(Re)Connecting Employees to the Company’s Mission Through a Participatory Approach

This case study highlights the support provided to a large industrial engineering company with decades of experience (...)

Internal team alignment around a clear and simple mission: to value industry professionals in order to deliver a unique customer experience

A Quebec-based company in the food sector wanted to structure its rapid growth by aligning its teams around a clear positioning. Through a co-creation process, it strengthened its employer brand, optimized its customer experience, and consolidated its internal communications.

20 managers were trained in customer experience, enabling them to train agents and new employees in turn

This case study presents the support provided to a Quebec-based company operating in the air transportation and airport services sector. Employing several hundred people during peak periods, the organization stands out (...)

Strategic positioning and an action plan built around key priorities and objectives for the next three years. Clarification of the resources required to achieve those goals.

A sectoral organization operating in the biofood industry sought to revisit its strategic directions with a focus on growth and increased collaboration. In this context, it mandated Maïeutyk to support it through a structured strategic planning process to (...)

Revenue growth and an increase in the number of listings

This case study presents the strategic support provided to a company operating in the residential real estate sector. After a decade of growth, the company is thriving, but now faces challenges related to (...)

Franchise and Growth: A Brand Strategy That Leads to a 10% Increase in Sales

Following the launch of its first franchise, a retail company specializing in finishing products partnered with Maïeutyk to align its brand strategy, unify the customer experience, and support internal growth. The result: a 10% increase in sales and the creation of a structured internal marketing department.